Sustaining bread category growth

December 15, 2021

The last year has proven quite profitable for bakeries serving the retail market for fresh bread. Pandemic-minded shoppers returned to bread with revitalized interest, seeking the comfort and assurance of trusted national and regional brands. Now bakeries need to identify strategies to maintain this momentum as American society gradually eases back into pre-pandemic shopping and…

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ancient grains

What’s old is new again: finding opportunities for ancient grains and heirloom seeds

July 7, 2021

Overall, the industry has experienced an increase in interest and demand for heirloom grains and seeds since the start of the pandemic.  Jennifer Tesch, chief marketing officer, Healthy Food Ingredients, explains, “We have seen continued demand for amaranth, buckwheat and quinoa and a resurgence in interest in sorghum, flax, and millet specifically. With more people eating…

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